Using Facebook To Grow Your Brand or Blog
Facebook is a good resource for bloggers to connect and build their brand. As soon as I started my blog I was told I needed to create a corresponding Facebook page and I kind of balked at the idea. I thought "I don't have the time to create and maintain a good site." But, I did it. I haven't added to it as often as I should and I do have trouble finding the time to maintain it. On the other hand, when I go to my blog's statistics page it shows me that I have people visiting my blog through a link on my Facebook page. So, though the numbers are not very high, it is working.
Therefore, I am going to tell you the same thing. Create a Facebook page that corresponds to your blog!
But I will tell you the other stuff - things nobody told me. I hope they save you some time and effort.
Make sure you create your new Facebook page off you main Facebook page. Don't know how? Read this. Once you do that make sure you add your cover and profile logo/picture first thing. Add some information so that people will know what your page is about. Start with a little if you're overwhelmed. You can always add more later.
There's Always a Catch
Now, all you have to do it post! Here's the rub... no time to add to it every day? NO WORRIES! Add to it as you can. Maybe you can set a goal of adding one new post a week and see how that goes. Have extra time, add an extra post! Can't think of what to write? Easy, just add a link to a page in your blog and ask folks to check out your post. In fact, that is why the page was created right? to get people to you site!
The catch is that there is never going to be enough time in any day to do all that you want - regarding Social Media or most other aspects of life. Accept this. Accept this. Accept this! 🙂
"Success is steady progress toward one's personal goals." Jim Rohn
You Need Facebook For Networking
Facebook is a great networking tool. If used correctly, you can find other folks in your niche and others that can help boost your online presence. How do you find these others? As with most things related to your blog, it is about trial and error. First, now that you have a few posts up so it's time to invite your friends to like your page. They may also be helpful in directing other people to your page.
Join a Facebook Group. How do you find these? Well, Facebook actually makes it very easy. Type in the search panel something relevant to your blog/niche: travel groups, mommy groups, fashion groups, etc etc. and Facebook shows you a list of options. Once your on a group page you like, look on the right side of screen and their are suggestions for groups similar.
Most are closed groups, meaning you have to join and often wait to be accepted. This never takes long, but you may have to answer a few questions like; Do you have a blog, what is it's URL, do you promise to abide by group rules? It also usually means that unless you are in the group you will not be able to read all the posts and that your activity in the group can only be seen by other group members.
Once your accepted, really do read the group rules carefully.
These are a few groups I have found very helpful.
This is one of the simplest and clear sites to grow your Facebook Page. They have daily threads that include "Facebook Page Likes," Facebook Post Comments," and "Facebook Post Likes." Here is an example of one of their Facebook Like threads rules.
ADD 1 LINK : LIKE ALL
*Do you Need to Remove Your Preview from a Mobile Phone? Check out this post: https://m.facebook.com/groups/1670387599857638?view=permalink&id=1953099168253145
*** IMPORTANT RULES: A MUST READ!***
TO PARTICIPATE, TAKE THE FOLLOWING STEPS ONLY:
(1) Add a corresponding number to the thread. Then add a link from your Facebook public page or a specific link from a post you want liked
(2) Refresh the Thread to make sure your number is correct in the order of posts on the thread. If not, change your number by pressing the edit button
(3) REMOVE your Preview picture.
(4) Visit and Like every post on the thread. Likes must come from your personal profile NOT your page.
(5) Thread Opens between 9-12noon PDT/12-3pm EDT & CLOSES at - 12 Midnight PDT/3 AM EDT***
(6) Thread must be completed in 36 hours.
(7) Don't LIKE the main PHOTO till the thread is CLOSED. Only do so after thread closes and you have completed all the links.
(8) *** Please NOTE: Your Account Must be PUBLIC. ***
(9) 100% Reciprocation - You must complete all links on this post!
(10) No chitchat on the thread.
I know that these rues may seem overwhelming or maybe they are confusing - especially if you are new to this. But, trust me, they are quite easy once you get started. The moderators are on their game and you can always contact me and I'll be glad to walk you through these or any other set of rules on this group or on any listed below. The only drawback to this site is that there are many participants each day. Since threads are 100% reciprocity, this means more work for you to complete. The benefit, more engagement for you.
This is quite an organized site. Every day new threads are put up. This, like other groups, ask for "no chit chat" to keep the pages organized and neat for easier use.There are threads that are "Facebook Likes," "Twitter Retweets." "Post Click-Thru." - the list goes on and on. It is definitely worth a look.
This is another very organized site. They put up threads much the same as the one above, with 100% mandatory participation if you leave your link. So, if the thread is "Facebook Page Like" (just one example) you must like each Facebook link in thread.
The moderators ask that you complete a thread before beginning a new one. That's pretty easy to do as they usually give you 1, 2, or more days to finish. This timing also negates the problem of trying to finish fast and being blocked by Facebook. It's rules may seem long, but they are useful, keep site clean and organized. Also, the moderators keep track of participation so you know you will benefit from participation. Just like in the above group, once you have done your part, turn off the notifications for that post.
Creative Bloggers & Businesses
As with the above-mentioned groups, this is a good site. It has a lot of daily threads to choose from. Most threads do not carry the numbers as groups like Facebook Fabulous, but that also means you have less work to do. It also means less engagement for you. Of course, you can participate in multiple threads each day.
There other groups that are good. However, if you are just starting, these are the best. Why? They all have great moderators, their formats are clean, and the instructions are clear. If you do participate in a thread and become confused or have any questions, the moderators are happy to help.
Many groups on Facebook do not require 100% participation. For instance, a thread may ask you to leave a post link you want liked on your page. In return for leaving yours, you must reciprocate to 3, 4, or perhaps 5 other links left in thread. So, you can leave your link and reciprocate on the required amount in instructions. But, if 50 people participate, your link may get no action at all. There's no guarantee you'll benefit at all.
After you leave your link in a thread.
The first thing you should do after entering a thread is to save the thread. Do this by clicking the 3 dots in the top right corner and click "save."
The second thing to do is turn off the notifications. Otherwise, you will get notified each time another member likes your link. It can blow up your notification numbers and drive you crazy - especially if you have sounds on your notifications. To turn this off, click the top right three dots again and "Turn off notifications for this post."
The third, follow the thread rules.
Fourth, complete the thread 100% as required.
Beware of Some "Communities of Support"
That's really what these groups are. Each one is a community of support for each participant.
Beware of some groups that claim to be "support" groups. There may be help or answers found among the group. However, the creator or administrators of the group are often constantly hawking their EBooks or ECourses that they swear will make your social media numbers skyrocket and /or make you tons of money.
Everything you need to know can be found free of any cost with online research. I would strongly suggest you give yourself a good six months, a year would be even better, before you consider spending any money besides the cost of your blog host.